Quick facts
- Best for
- Optimize Your Mobile App Performance with Flurry Analytics
- Pricing
- Freemium
- Editor rating
- 4.5 / 5
- Community saves
- 0
About Flurry
Flurry is a mobile app analytics platform designed to provide developers and businesses with insights into their app's performance and user behavior [1](https://www.flurry.com/)[2](https://fork.ai/technologies/advertising-and-monetization/flurry). It helps product, development, and growth experts build better apps by offering data-driven insights into user engagement, retention, and monetization [1](https://www.flurry.com/)[2](https://fork.ai/technologies/advertising-and-monetization/flurry). **Key features and capabilities** include real-time analytics, crash reporting, advanced segmentation, funnel analysis, event tracking, push notification services, revenue analytics, cohort analysis, attribution tracking, and audience insights [2](https://fork.ai/technologies/advertising-and-monetization/flurry). It also offers cross-platform analytics (iOS, Android, HTML5, JavaME) [4](https://en.wikipedia.org/wiki/Flurry_(company))[5](https://en.wikipedia.org/wiki/Flurry_(company)), A/B testing, benchmarking, custom dashboards, integration with development tools, data export, user acquisition analytics, session analysis, and geographic analytics [1](https://www.flurry.com/)[2](https://fork.ai/technologies/advertising-and-monetization/flurry)[7](https://www.softwareadvice.com/bi/flurry-profile/). **Potential use cases** span across mobile games, e-commerce, media and entertainment, educational apps, fitness and health, social networking, travel, news and media, and productivity apps [2](https://fork.ai/technologies/advertising-and-monetization/flurry). **Unique selling points** include its free platform, massively scaled backend, data ownership, and easy integration [1](https://www.flurry.com/). **Technical specifications:** Flurry supports Android, Kotlin, Objective-C, Swift, and Flutter [1](https://www.flurry.com/). Specific details on SDK size, programming languages, and API documentation are available on their website [1](https://www.flurry.com/). **Integration capabilities:** Flurry provides integration capabilities with various systems and platforms through its API and data export options [2](https://fork.ai/technologies/advertising-and-monetization/flurry). **Achievements and Recognition:** Flurry was the world's first iOS and Android analytics solution and has been adopted by over 250,000 companies with over 1 million applications [1](https://www.flurry.com/). **Recent updates:** Flurry Mobile Analytics was sunset on March 15, 2024 [1](https://www.flurry.com/). The site's continued updates and extensive functionality suggest ongoing development [1](https://www.flurry.com/).
Pros
- Real-time Analytics
- Audience Segmentation
- Funnel Analysis
- Event Tracking
- Crash Reporting
- User Acquisition Analytics
- Attribution Tracking
- Push Notifications
- Monetization Support
Cons
Pricing
- • Tracking installs
- • Tracking sessions
- • Tracking time spent
- • User demographics
- • App usage
- • On-demand analyses
