Quick facts
- Best for
- Instant UX Analysis for Any Ecommerce Site
- Pricing
- Freemium
- Editor rating
- 4.5 / 5
- Community saves
- 0
About UX-Ray 1.0 by Baymard
Socials: Baymard’s AI-powered UX-Ray scans your ecommerce site and evaluates every component against a database of over 700 research-backed UX best practice guidelines. Simply enter your domain and click scan to get a detailed, actionable assessment in minutes, all powered by insights from more than 150,000 hours of UX research. Quickly uncover critical usability issues that could be impacting your user experience and conversion rates. Each scan delivers clear, prioritized recommendations so you know exactly where to focus your efforts for maximum impact. You’re not limited to just your own site — analyze any competitor’s domain for a direct, side-by-side comparison of their UX versus yours. See what they’re doing well, spot their weaknesses, and track how their user experience evolves over time. UX-Ray gives you fast, evidence-based guidance to help you optimize your site, outperform competitors, and deliver a better experience for your customers.
Pros
- Tailored for ecommerce websites
- Scans every website component
- Provides actionable recommendations
- Guidelines are research-backed
- Draws from 150,000 hours of UX research
- Contrasts against 700+ UX best practices
- Identifies critical usability issues
- Offers clear improvement recommendations
- Includes competitor scans for benchmarking
- Tracks UX changes over time
- Guideline personalization feature
- Context-specific guideline examples
Cons
- Ecommerce-specific
- Lacks non-website analysis
- No mobile app
- Limited personalization
- No real-time actioning
- Competitor scans high-level only
- No multi-language support
- No freemium model
- No third-party integrations
- No offline usability testing