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ckm%3Adesign

Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini AI), corporate identity program (50 deliverables, CIP mockups), HTML presentations (Chart.js), banner design (22 styles, social/ads/web/print), icon design (15 styles, SVG, Gemini 3.1 Pro), social photos (HTML→screenshot, multi-platform). Actions: design logo, create CIP, generate mockups, build slides, design banner, generate icon, create social photos, social media images, brand identity, design system. Platforms: Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, TikTok, Threads, Google Ads.

SKILL.md

Full skill instructions

Design

Unified design skill: brand, tokens, UI, logo, CIP, slides, banners, social photos, icons.

When to Use

  • Brand identity, voice, assets
  • Design system tokens and specs
  • UI styling with shadcn/​ui + Tailwind
  • Logo design and AI generation
  • Corporate identity program (CIP) deliverables
  • Presentations and pitch decks
  • Banner design for social media, ads, web, print
  • Social photos for Instagram, Facebook, LinkedIn, Twitter, Pinterest, TikTok

Sub-skill Routing

TaskSub-skillDetails
Brand identity, voice, assetsbrandExternal skill
Tokens, specs, CSS varsdesign-systemExternal skill
shadcn/​ui, Tailwind, codeui-stylingExternal skill
Logo creation, AI generationLogo (built-in)references/​logo-design.md
CIP mockups, deliverablesCIP (built-in)references/​cip-design.md
Presentations, pitch decksSlides (built-in)references/​slides.md
Banners, covers, headersBanner (built-in)references/​banner-sizes-and-styles.md
Social media images/​photosSocial Photos (built-in)references/​social-photos-design.md
SVG icons, icon setsIcon (built-in)references/​icon-design.md

Logo Design (Built-in)

55+ styles, 30 color palettes, 25 industry guides. Gemini Nano Banana models.

Logo: Generate Design Brief

python3 ~/​.claude/​skills/​design/​scripts/​logo/​search.py "tech startup modern" --design-brief -p "BrandName"

Logo: Search Styles/​Colors/​Industries

python3 ~/​.claude/​skills/​design/​scripts/​logo/​search.py "minimalist clean" --domain style
python3 ~/​.claude/​skills/​design/​scripts/​logo/​search.py "tech professional" --domain color
python3 ~/​.claude/​skills/​design/​scripts/​logo/​search.py "healthcare medical" --domain industry

Logo: Generate with AI

ALWAYS generate output logo images with white background.

python3 ~/​.claude/​skills/​design/​scripts/​logo/​generate.py --brand "TechFlow" --style minimalist --industry tech
python3 ~/​.claude/​skills/​design/​scripts/​logo/​generate.py --prompt "coffee shop vintage badge" --style vintage

IMPORTANT: When scripts fail, try to fix them directly.

After generation, ALWAYS ask user about HTML preview via AskUserQuestion. If yes, invoke /​ui-ux-pro-max for gallery.

CIP Design (Built-in)

50+ deliverables, 20 styles, 20 industries. Gemini Nano Banana (Flash/​Pro).

CIP: Generate Brief

python3 ~/​.claude/​skills/​design/​scripts/​cip/​search.py "tech startup" --cip-brief -b "BrandName"

CIP: Search Domains

python3 ~/​.claude/​skills/​design/​scripts/​cip/​search.py "business card letterhead" --domain deliverable
python3 ~/​.claude/​skills/​design/​scripts/​cip/​search.py "luxury premium elegant" --domain style
python3 ~/​.claude/​skills/​design/​scripts/​cip/​search.py "hospitality hotel" --domain industry
python3 ~/​.claude/​skills/​design/​scripts/​cip/​search.py "office reception" --domain mockup

CIP: Generate Mockups

# With logo (RECOMMENDED)
python3 ~/​.claude/​skills/​design/​scripts/​cip/​generate.py --brand "TopGroup" --logo /​path/​to/​logo.png --deliverable "business card" --industry "consulting"

# Full CIP set
python3 ~/​.claude/​skills/​design/​scripts/​cip/​generate.py --brand "TopGroup" --logo /​path/​to/​logo.png --industry "consulting" --set

# Pro model (4K text)
python3 ~/​.claude/​skills/​design/​scripts/​cip/​generate.py --brand "TopGroup" --logo logo.png --deliverable "business card" --model pro

# Without logo
python3 ~/​.claude/​skills/​design/​scripts/​cip/​generate.py --brand "TechFlow" --deliverable "business card" --no-logo-prompt

Models: flash (default, gemini-2.5-flash-image), pro (gemini-3-pro-image-preview)

CIP: Render HTML Presentation

python3 ~/​.claude/​skills/​design/​scripts/​cip/​render-html.py --brand "TopGroup" --industry "consulting" --images /​path/​to/​cip-output

Tip: If no logo exists, use Logo Design section above first.

Slides (Built-in)

Strategic HTML presentations with Chart.js, design tokens, copywriting formulas.

Load references/​slides-create.md for the creation workflow.

Slides: Knowledge Base

TopicFile
Creation Guidereferences/​slides-create.md
Layout Patternsreferences/​slides-layout-patterns.md
HTML Templatereferences/​slides-html-template.md
Copywritingreferences/​slides-copywriting-formulas.md
Strategiesreferences/​slides-strategies.md

Banner Design (Built-in)

22 art direction styles across social, ads, web, print. Uses frontend-design, ai-artist, ai-multimodal, chrome-devtools skills.

Load references/​banner-sizes-and-styles.md for complete sizes and styles reference.

Banner: Workflow

  1. Gather requirements via AskUserQuestion — purpose, platform, content, brand, style, quantity
  2. Research — Activate ui-ux-pro-max, browse Pinterest for references
  3. Design — Create HTML/​CSS banner with frontend-design, generate visuals with ai-artist/ai-multimodal
  4. Export — Screenshot to PNG at exact dimensions via chrome-devtools
  5. Present — Show all options side-by-side, iterate on feedback

Banner: Quick Size Reference

PlatformTypeSize (px)
FacebookCover820 x 312
Twitter/​XHeader1500 x 500
LinkedInPersonal1584 x 396
YouTubeChannel art2560 x 1440
InstagramStory1080 x 1920
InstagramPost1080 x 1080
Google AdsMed Rectangle300 x 250
WebsiteHero1920 x 600-1080

Banner: Top Art Styles

StyleBest For
MinimalistSaaS, tech
Bold TypographyAnnouncements
GradientModern brands
Photo-BasedLifestyle, e-com
GeometricTech, fintech
GlassmorphismSaaS, apps
Neon/​CyberpunkGaming, events

Banner: Design Rules

  • Safe zones: critical content in central 70-80%
  • One CTA per banner, bottom-right, min 44px height
  • Max 2 fonts, min 16px body, ≥32px headline
  • Text under 20% for ads (Meta penalizes)
  • Print: 300 DPI, CMYK, 3-5mm bleed

Icon Design (Built-in)

15 styles, 12 categories. Gemini 3.1 Pro Preview generates SVG text output.

Icon: Generate Single Icon

python3 ~/​.claude/​skills/​design/​scripts/​icon/​generate.py --prompt "settings gear" --style outlined
python3 ~/​.claude/​skills/​design/​scripts/​icon/​generate.py --prompt "shopping cart" --style filled --color "#6366F1"
python3 ~/​.claude/​skills/​design/​scripts/​icon/​generate.py --name "dashboard" --category navigation --style duotone

Icon: Generate Batch Variations

python3 ~/​.claude/​skills/​design/​scripts/​icon/​generate.py --prompt "cloud upload" --batch 4 --output-dir ./​icons

Icon: Multi-size Export

python3 ~/​.claude/​skills/​design/​scripts/​icon/​generate.py --prompt "user profile" --sizes "16,24,32,48" --output-dir ./​icons

Icon: Top Styles

StyleBest For
outlinedUI interfaces, web apps
filledMobile apps, nav bars
duotoneMarketing, landing pages
roundedFriendly apps, health
sharpTech, fintech, enterprise
flatMaterial design, Google-style
gradientModern brands, SaaS

Model: gemini-3.1-pro-preview — text-only output (SVG is XML text). No image generation API needed.

Social Photos (Built-in)

Multi-platform social image design: HTML/​CSS → screenshot export. Uses ui-ux-pro-max, brand, design-system, chrome-devtools skills.

Load references/​social-photos-design.md for sizes, templates, best practices.

Social Photos: Workflow

  1. Orchestrate — project-management skill for TODO tasks; parallel subagents for independent work
  2. Analyze — Parse prompt: subject, platforms, style, brand context, content elements
  3. Ideate — 3-5 concepts, present via AskUserQuestion
  4. Design — /​ckm:brand → /​ckm:design-system → randomly invoke /​ck:ui-ux-pro-max OR /​ck:frontend-design; HTML per idea × size
  5. Export — chrome-devtools or Playwright screenshot at exact px (2x deviceScaleFactor)
  6. Verify — Use Chrome MCP or chrome-devtools skill to visually inspect exported designs; fix layout/​styling issues and re-export
  7. Report — Summary to plans/​reports/ with design decisions
  8. Organize — Invoke assets-organizing skill to sort output files and reports

Social Photos: Key Sizes

PlatformSize (px)PlatformSize (px)
IG Post1080×1080FB Post1200×630
IG Story1080×1920X Post1200×675
IG Carousel1080×1350LinkedIn1200×627
YT Thumb1280×720Pinterest1000×1500

Workflows

Complete Brand Package

  1. Logo → scripts/​logo/​generate.py → Generate logo variants
  2. CIP → scripts/​cip/​generate.py --logo ... → Create deliverable mockups
  3. Presentation → Load references/​slides-create.md → Build pitch deck

New Design System

  1. Brand (brand skill) → Define colors, typography, voice
  2. Tokens (design-system skill) → Create semantic token layers
  3. Implement (ui-styling skill) → Configure Tailwind, shadcn/​ui

References

TopicFile
Design Routingreferences/​design-routing.md
Logo Design Guidereferences/​logo-design.md
Logo Stylesreferences/​logo-style-guide.md
Logo Colorsreferences/​logo-color-psychology.md
Logo Promptsreferences/​logo-prompt-engineering.md
CIP Design Guidereferences/​cip-design.md
CIP Deliverablesreferences/​cip-deliverable-guide.md
CIP Stylesreferences/​cip-style-guide.md
CIP Promptsreferences/​cip-prompt-engineering.md
Slides Createreferences/​slides-create.md
Slides Layoutsreferences/​slides-layout-patterns.md
Slides Templatereferences/​slides-html-template.md
Slides Copyreferences/​slides-copywriting-formulas.md
Slides Strategyreferences/​slides-strategies.md
Banner Sizes & Stylesreferences/​banner-sizes-and-styles.md
Social Photos Guidereferences/​social-photos-design.md
Icon Design Guidereferences/​icon-design.md

Scripts

ScriptPurpose
scripts/​logo/​search.pySearch logo styles, colors, industries
scripts/​logo/​generate.pyGenerate logos with Gemini AI
scripts/​logo/​core.pyBM25 search engine for logo data
scripts/​cip/​search.pySearch CIP deliverables, styles, industries
scripts/​cip/​generate.pyGenerate CIP mockups with Gemini
scripts/​cip/​render-html.pyRender HTML presentation from CIP mockups
scripts/​cip/​core.pyBM25 search engine for CIP data
scripts/​icon/​generate.pyGenerate SVG icons with Gemini 3.1 Pro

Prerequisites

Python: This skill uses Python scripts. On Windows, use python instead of python3 (e.g., python scripts/​logo/​search.py instead of python3 scripts/​logo/​search.py).

Check if Python is installed:

python3 --version || python --version

Setup

export GEMINI_API_KEY="your-key"  # https://aistudio.google.com/​apikey
pip install google-genai pillow

Note for Windows: Use python instead of pip where needed (e.g., python -m pip install ...).

Integration

External sub-skills: brand, design-system, ui-styling Related Skills: frontend-design, ui-ux-pro-max, ai-multimodal, chrome-devtools

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