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SEO Manager Skill (Claude)

faion-seo-manager

SEO: on-page, off-page, technical optimization for organic visibility.

SKILL.md

Full skill instructions

Entry point: /​faion-net — invoke this skill for automatic routing to the appropriate domain.

SEO Manager Skill (Claude)

Overview

This skill orchestrates all SEO activities, from keyword research to technical optimization, ensuring content is discoverable and ranks high on search engines. It is designed to be used by Claude agents.

Context Discovery

Auto-Investigation

Check these project signals to understand SEO context:

SignalLocationWhat to Look For
SEO keywords.aidocs/​product_docs/​seo/Target keywords, search volume, ranking positions
Site auditSEO tools, analyticsTechnical issues, broken links, page speed, Core Web Vitals
ContentWebsite, blogExisting content, topical coverage, content gaps
BacklinksSEO tools, analyticsLink profile, domain authority, referring domains
Schema markupPage source, structured dataRich snippets, schema types, implementation
Site structureSitemap, internal linksURL structure, navigation, internal linking
AnalyticsGoogle Search Console, GA4Organic traffic, click-through rates, rankings

Discovery Questions

question: "What's your primary SEO focus?"
header: "SEO Focus"
multiSelect: false
options:
  - label: "Technical SEO audit"
    description: "Site foundation, Core Web Vitals, schema markup, crawlability"
  - label: "On-page optimization"
    description: "Content optimization, keyword targeting, topical authority"
  - label: "Link building"
    description: "Backlink acquisition, outreach, link quality improvement"
  - label: "AI search optimization (GEO/​AEO)"
    description: "Google AI Overviews, zero-click search, answer optimization"
question: "What's your SEO maturity level?"
header: "SEO Maturity"
multiSelect: false
options:
  - label: "New site (no SEO)"
    description: "SEO fundamentals, technical foundation, basic optimization"
  - label: "Basic SEO implemented"
    description: "Content optimization, link building, topical authority"
  - label: "Established SEO presence"
    description: "Advanced tactics, AI optimization, competitive positioning"
  - label: "SEO leader in niche"
    description: "Cutting-edge strategies, GEO/​AEO, maintaining dominance"
question: "What SEO issues are most urgent?"
header: "SEO Priorities"
multiSelect: true
options:
  - label: "Technical issues"
    description: "Broken links, slow pages, mobile issues, crawl errors"
  - label: "Content gaps"
    description: "Missing topical coverage, keyword opportunities"
  - label: "Link profile"
    description: "Low authority, few backlinks, toxic links"
  - label: "AI search visibility"
    description: "Not appearing in AI Overviews, zero-click optimization"

Decision Tree

If you need...UseFile
Technical SEO
Site audit, foundationgrowth-seo-fundamentalsgrowth-seo-fundamentals.md
AI search optimizationtechnical-seo-for-aitechnical-seo-for-ai.md
Core Web Vitalsgrowth-seo-fundamentalsgrowth-seo-fundamentals.md
On-Page SEO
Content optimizationgrowth-seo-fundamentalsgrowth-seo-fundamentals.md
Topical authoritytopical-authoritytopical-authority.md
Keyword researchgrowth-seo-fundamentalsgrowth-seo-fundamentals.md
Off-Page SEO
Link buildinggrowth-seo-link-buildinggrowth-seo-link-building.md
AI Search (GEO/​AEO)
Google AI Overviewsgoogle-ai-overviews-optimizationgoogle-ai-overviews-optimization.md
Zero-click searchzero-click-search-adaptationzero-click-search-adaptation.md
Multi-platform SEOseoseo.md

Priority:

  • Quick wins: Fix broken links, optimize titles/​meta, fix duplicates
  • Foundation: Technical audit, site structure, mobile, speed, schema
  • Long-term: Content, links, topical authority, AI visibility

Common Sequences:

  • New site: fundamentals → technical-seo-for-ai → topical-authority → link-building
  • AI readiness: technical-seo-for-ai → google-ai-overviews → zero-click-search

Methodologies

  • seo.md: Core SEO principles.
  • growth-seo-fundamentals.md: Fundamentals of SEO for growth.
  • growth-seo-link-building.md: Strategies for acquiring backlinks.
  • technical-seo-for-ai.md: Technical SEO for AI-driven search.
  • topical-authority.md: Building topical authority.
  • google-ai-overviews-optimization.md: Optimizing for Google's AI Overviews.
  • zero-click-search-adaptation.md: Adapting to zero-click search results.

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