Growth Marketer Domain Skill

Entry point: /​faion-net — invoke this skill for automatic routing to the appropriate domain.

Growth Marketer Domain Skill

Data-driven growth: experiments, analytics, A/​B testing, AARRR metrics, retention strategies, viral loops, referral programs.

Purpose

Orchestrates growth activities: metrics tracking, experimentation framework, A/​B testing, AARRR optimization, retention strategies, viral mechanics, analytics setup.

Context Discovery

Auto-Investigation

Check these project signals to understand growth marketing context:

Discovery Questions

question: "What's your primary growth focus?"
header: "Growth Focus"
multiSelect: false
options:
  - label: "Establish metrics foundation"
    description: "AARRR framework, North Star metric, analytics setup"
  - label: "Improve activation"
    description: "Onboarding optimization, aha moment, time-to-value"
  - label: "Increase retention"
    description: "Retention strategies, churn prevention, engagement loops"
  - label: "Build viral growth"
    description: "Viral loops, referral programs, K-factor optimization"

question: "What's your experimentation maturity?"
header: "Experimentation"
multiSelect: false
options:
  - label: "No experiments yet"
    description: "A/​B testing basics, experiment setup, statistical foundations"
  - label: "Basic A/​B testing"
    description: "Advanced testing, MVT, prioritization frameworks"
  - label: "Regular experiments"
    description: "Optimization tactics, velocity, statistical rigor"
  - label: "Advanced program"
    description: "Growth loops, sophisticated attribution, scaling experiments"

question: "What metrics do you need to improve?"
header: "Metrics to Optimize"
multiSelect: true
options:
  - label: "Acquisition (AARRR)"
    description: "Traffic sources, CAC, conversion rates"
  - label: "Activation (AARRR)"
    description: "Onboarding, aha moment, time-to-value"
  - label: "Retention (AARRR)"
    description: "Engagement, churn, cohort analysis"
  - label: "Revenue (AARRR)"
    description: "Monetization, LTV, upsells"
  - label: "Referral (AARRR)"
    description: "Viral coefficient, K-factor, referral loops"

When to Use

Methodologies (30)

Growth Framework (2)

• aarrr-pirate-metrics.md
• north-star-metric.md

Activation (3)

• activation-framework.md
• activation-tactics.md
• activation-metrics.md

Retention (5)

• retention-basics.md
• retention-strategies.md
• retention-metrics.md
• ops-churn-basics.md
• ops-churn-prevention.md

Viral & Referral (5)

• viral-loops.md
• viral-metrics.md
• viral-optimization.md
• growth-viral-loops.md
• growth-referral-programs.md

Growth Loops (1)

• growth-loops.md

Experimentation (4)

• ab-testing-basics.md
• ab-testing-setup.md
• methodologies/​growth/​mvt-basics.md
• methodologies/​growth/​mvt-implementation.md

Analytics (4)

• google-analytics.md
• plausible-analytics.md
• conversion-tracking.md
• privacy-compliance.md

Cohorts (2)

• cohort-basics.md
• cohort-implementation.md

Operations (3)

• ops-metrics-basics.md
• ops-dashboard-setup.md
• ops-automation-workflow.md

Statistics (2)

• statistics-basics.md
• statistics-application.md

AI & Future (1)

• agentic-commerce-future-trends.md

Related Skills

• faion-marketing-manager (parent orchestrator)
• faion-conversion-optimizer (funnel optimization, CRO)
• faion-gtm-strategist (GTM metrics)
• faion-content-marketer (content experiments)
• faion-ppc-manager (paid ads optimization)

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Growth Marketer v1.0 | 30 Methodologies