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X Strategy Discovery

define-x-strategy

Creates personalized X/Twitter growth strategy through guided interview. Based on algorithm-derived principles (exposure equation, phase model). Use when asked about X growth, Twitter strategy, building audience, or social media presence.

SKILL.md

Full skill instructions

User request: $ARGUMENTS

Create personalized X_STRATEGY.md through discovery interview. Strategy is grounded in algorithm-derived optimal growth principles.

Before starting: Read the reference documents in skills/​define-x-strategy/​references/:

  • OPTIMAL_STRATEGY.md — The growth model and optimization principles
  • ALGORITHM_ANALYSIS.md — Deep dive into X's recommendation algorithm

Discovery log: /​tmp/​x-strategy-{YYYYMMDD-HHMMSS}.md

The Growth Model (from reference)

E = S × (N × D + R × U_oon)
  • S (Content Score) — multiplies everything; quality > quantity
  • D (Engagement Density) — % of followers who engage; protect this
  • R (Retrieval Alignment) — niche focus; stay consistent
  • N (Followers) — output of optimizing S, D, R; not a goal

Phases (state-based, not time-based):

  1. Build R — Train algorithm via engagement before posting (when N ≈ 0)
  2. Build D — Convert engagement to reciprocal network (when N small)
  3. Maximize S — Optimize content score indefinitely (steady state)

Invariants: Quality > quantity, protect D, niche focus, avoid negative signals.

Workflow

Create todo list (immediately)

- [ ] Read references/; done when model internalized
- [ ] Create discovery log
- [ ] Discover current state→log; done when N, D, R assessed
- [ ] Discover niche positioning→log; done when angle clear
- [ ] Discover goals & constraints→log; done when realistic picture formed
- [ ] (expand: areas as discovery reveals)
- [ ] Assess current phase; done when phase determined with reasoning
- [ ] Refresh: read full discovery log
- [ ] Generate X_STRATEGY.md; done when strategy complete + validated

Create discovery log

# X Strategy Discovery
Started: {timestamp}

## Current State
(populated incrementally)

## Niche & Positioning
(populated incrementally)

## Goals & Constraints
(populated incrementally)

## Phase Assessment
(populated after discovery)

## Refinement
(populated during validation)

Discovery Areas

Discover enough to assess phase and create actionable strategy. Use AskUserQuestion for all questions.

Current State

Understand where they are:

  • Account status (new, growing, established)
  • Engagement patterns (do posts get traction?)
  • Posting history (consistent? strategic? sporadic?)
  • Network quality (followers who engage vs. dead followers)

Niche & Positioning

Understand their angle:

  • Topic/​expertise area
  • What makes their perspective unique
  • Target audience on X
  • Competitive landscape in their niche

Goals & Constraints

Understand their reality:

  • What they want from X (audience, leads, networking, brand)
  • Time available (determines viable strategies)
  • Content creation preferences (formats, strengths)
  • Engagement comfort level

Expand as Needed

Discovery RevealsAdd Todo For
Multiple potential nichesNiche narrowing
Very limited timeMinimum viable strategy
Product/​service to promoteAligned content strategy
Audience elsewhereCross-platform leverage
Past failuresFailure analysis

Write findings to log after each discovery step.

Phase Assessment

After discovery, determine their phase:

IndicatorsPhase
N < 100, little engagement historyPhase 1: Build R
N small, engaged core formingPhase 2: Build D
N > 500, D > 30%, consistent postingPhase 3: Maximize S

Document reasoning in log.

Output: X_STRATEGY.md

Generate strategy document. Structure should include:

# X Growth Strategy: {Niche/​Name}

> **North Star**: {One sentence goal}

## Current State

**Phase**: {1/​2/​3} — {Phase name}
**Focus**: {Primary variable to optimize}

{Current metrics assessment: N, D, R}

## The Model

{Brief explanation of exposure equation relevant to their phase}

## Your Niche Position

**Topic**: {Their niche}
**Angle**: {Unique perspective}
**Audience**: {Who they're reaching}
**Positioning**: {One sentence: "I help [audience] with [topic] by [angle]"}

## Phase-Appropriate Actions

{Actions specific to their current phase, fitted to their time budget}

{For Phase 1: engagement-focused, no posting yet}
{For Phase 2: posting + reciprocal network building}
{For Phase 3: content optimization + D maintenance}

## Content Strategy

{Based on their strengths and formats}

### Content Principles
{Pillars aligned with their niche and strengths}

### Multi-Signal Checklist
{Engagement triggers relevant to their content type}

### What to Avoid
{Anti-patterns specific to their situation}

## Engagement Strategy

{Time allocation based on their constraints}
{Engagement rules for their phase}

## Metrics to Track

{Phase-appropriate metrics}
{Transition triggers to next phase}

## Anti-Patterns

{Specific to their situation and common mistakes for their phase}

## Quick Reference

{Daily/​weekly checklist fitted to their time budget}

---
*Strategy created: {date}*
*Phase: {current}*
*Review when: {transition trigger}*

Adapt structure to what discovery revealed. Add/​remove sections as needed.

Validation

Present key sections for validation:

  • Does positioning capture them?
  • Are actions realistic given constraints?
  • Does phase assessment match their experience?

Update based on feedback. Write refinements to log.

Principles

PrincipleRule
Reference firstRead references/ before interviewing
Write before proceedLog findings after each discovery step
Phase-appropriateStrategy must match current state
Realistic constraintsActions must fit their actual time/​capacity
Principle over prescriptionGive frameworks, not rigid scripts
State-based transitionsNo time promises; transition when conditions met

Completion

Strategy complete when:

  • Phase correctly assessed with reasoning
  • Actions appropriate for phase and constraints
  • Content strategy aligned with strengths
  • Metrics tied to phase transitions
  • User validates key sections

Write X_STRATEGY.md to current directory.

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