Objection Handling Skill

objection-handling

Use when preparing responses to prospect objections during outbound, discovery, or follow-up conversations.

gtmagents/gtm-agents·0installs411starsFinance & Trading

SKILL.md

Full skill instructions

Objection Handling Skill

When to Use

Prospects push back on timing, budget, priority, or vendor choice.
SDRs/AEs need concise, value-first rebuttals for email, phone, or social.
Enablement teams are building battlecards and talk tracks.

Framework

LACE – Listen, Acknowledge, Clarify, Educate for every objection.
Diagnosis – identify category (budget, timing, competition, info) and root cause.
Response Construction – combine empathy statement + proof + CTA for next step.
Channel Adaptation – adapt scripts for email, call, social with same backbone.
Feedback Loop – log outcomes in objection tracker to refine messaging.

Templates

Common objection table with diagnosis + recommended responses.
Email snippet:

Hi {name}, totally hear you on {objection}. Many {persona}s said the same until they saw {proof point}.

How about we {next step} so you can evaluate without interrupting your week?

Call script snippets (“If {metric} improved by 15%, would it merit a closer look?”).
Battlecard snippets and micro case studies linked per objection.

Tips

Mirror the exact language the prospect used before responding.
Ask one clarifying question before presenting proof—often the real objection surfaces.
Tailor proof to persona (finance → ROI, ops → efficiency, IT → security).
Track objection frequency weekly to inform marketing content and enablement.

Install skill

Copy and run in your terminal

npx -y skills add https://github.com/gtmagents/gtm-agents --skill objection-handling

View on GitHub

plugins/sales-prospecting/skills/objection-handling/SKILL.md

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