Recovery App Onboarding Excellence

Recovery App Onboarding Excellence

Build compassionate, effective onboarding experiences for recovery and wellness applications that serve vulnerable populations with dignity and practical utility.

When to Use

✅ USE this skill for:

• First-time user onboarding flows
• Feature discovery and app tours
• Progressive disclosure design
• Permission request timing and framing
• Welcome screens and value propositions
• Recovery program selection flows
• Crisis resource integration
• Privacy and anonymity communication

❌ DO NOT use for:

• General mobile responsive design → use mobile-ux-optimizer
• Marketing/​conversion optimization → use seo-visibility-expert
• Native iOS/​Android development → use platform-specific skills
• Database schema design → use supabase-admin

Core Principles

1. Compassion First, Features Second

Recovery users are often in vulnerable states. Every onboarding decision must consider:

❌ ANTI-PATTERN: "Sign up to track your progress!"
✅ CORRECT: "You're taking a brave step. Let's set up a private space for your journey."

❌ ANTI-PATTERN: Requiring account creation before showing any value
✅ CORRECT: Let users explore core features anonymously, then offer accounts for persistence

2. Value Before Commitment

Show meaningful value before asking for personal information:

WRONG ORDER:
1. Create account
2. Enter personal details
3. Grant permissions
4. Finally see the app

RIGHT ORDER:
1. Show immediate value (meeting finder, crisis resources)
2. Demonstrate app benefits
3. Offer optional account for saved data
4. Request permissions contextually

3. Non-Judgmental Language

Avoid shame-inducing or triggering language:

❌ "How many days since your last relapse?"
✅ "What's your current sobriety date?"

❌ "You failed to complete..."
✅ "No worries—pick up where you left off"

❌ "Are you an alcoholic or drug addict?"
✅ "Which recovery programs interest you?"

Mobile Onboarding UX (2025 Best Practices)

Progressive Disclosure

Break complex onboarding into digestible stages:

// ✅ GOOD: Staged onboarding with clear progress
const ONBOARDING_STAGES = [
  { id: 'welcome', required: false },    // Emotional connection
  { id: 'programs', required: false },    // Personalization
  { id: 'features', required: false },    // Value discovery
  { id: 'preferences', required: false }, // Customization
  { id: 'safety', required: false },      // Crisis setup
];

// Each stage should be:
// - Skippable (never trap users)
// - Under 60 seconds to complete
// - Visually distinct with progress indicators
// - Reversible (can go back)

Permission Priming (28% Higher Grant Rate)

Never request permissions out of context:

// ❌ BAD: Immediate system permission dialog
useEffect(() => {
  requestLocationPermission();
}, []);

// ✅ GOOD: Contextual priming before system dialog
function MeetingSearchPrimer() {
  return (
    <div className="p-4 bg-blue-50 rounded-lg mb-4">
      <MapPin className="text-blue-500 mb-2" />
      <h3>Find Meetings Near You</​h3>
      <p className="text-sm text-gray-600 mb-3">
        To show meetings within walking distance, we need your location.
        Your location stays on your device.
      </​p>
      <button onClick={handleEnableLocation} className="btn-primary">
        Enable Location
      </​button>
      <button onClick={handleSkip} className="btn-text">
        Search by ZIP instead
      </​button>
    </​div>
  );
}

"Everboarding" - Beyond First Launch

Onboarding isn't a one-time event:

// Feature discovery on first use of each feature
function useFeatureOnboarding(featureId: string) {
  const [hasSeenTooltip, setHasSeen] = useLocalStorage(`onboard:${featureId}`, false);

  return {
    showTooltip: !hasSeenTooltip,
    dismissTooltip: () => setHasSeen(true),
  };
}

// Example: First time using gratitude journal
function GratitudeJournal() {
  const { showTooltip, dismissTooltip } = useFeatureOnboarding('gratitude');

  return (
    <>
      {showTooltip && (
        <FeatureTooltip
          title="Daily Gratitude"
          description="Write 3 things you're grateful for. Research shows this builds resilience."
          onDismiss={dismissTooltip}
        />
      )}
      {/​* Journal UI */​}
    </>
  );
}

Skeleton Loaders, Never Spinners

Recovery users in crisis need immediate feedback:

// ❌ BAD: Spinner creates anxiety
{isLoading && <Loader2 className="animate-spin" />}

// ✅ GOOD: Skeleton shows structure immediately
{isLoading && <MeetingCardSkeleton count={5} />}

// Skeleton implementation
function MeetingCardSkeleton() {
  return (
    <div className="p-4 bg-leather-800 rounded-lg animate-pulse">
      <div className="h-4 bg-leather-700 rounded w-3/​4 mb-2" />
      <div className="h-3 bg-leather-700 rounded w-1/​2 mb-4" />
      <div className="flex gap-2">
        <div className="h-6 w-16 bg-leather-700 rounded" />
        <div className="h-6 w-16 bg-leather-700 rounded" />
      </​div>
    </​div>
  );
}

Recovery App Feature Categories

Essential Features (Showcase First)

1. Meeting Finder - Core utility, immediate value
2. Crisis Resources - Life-saving, always accessible
3. Safety Planning - Personal support network

Engagement Features (Second Priority)

1. Daily Check-ins - HALT awareness
2. Recovery Journal - Reflection and growth
3. Gratitude Practice - Positive reinforcement

Advanced Features (Discover Over Time)

1. Sobriety Counter - Milestone tracking
2. Community Forum - Peer support
3. Recovery Plan - AI-assisted guidance
4. Online Meetings - Virtual options

Feature Card Pattern

interface OnboardingFeature {
  id: string;
  icon: React.ComponentType;
  title: string;
  description: string;
  highlight: string;        // Key benefit (e.g., "24/​7 support available")
  color: string;            // Brand color for visual distinction
  category: 'essential' | 'engagement' | 'advanced';
}

const FEATURES: OnboardingFeature[] = [
  {
    id: 'meetings',
    icon: MapPin,
    title: 'Find Meetings Near You',
    description: 'Search thousands of AA, NA, CMA, SMART, and other recovery meetings.',
    highlight: '100,000+ meetings nationwide',
    color: 'bg-blue-500',
    category: 'essential',
  },
  {
    id: 'crisis',
    icon: Phone,
    title: 'Crisis Resources',
    description: 'One-tap access to crisis hotlines and emergency support.',
    highlight: '24/​7 support available',
    color: 'bg-red-500',
    category: 'essential',
  },
  // ... more features
];

Crisis Resource Integration

Critical: Only 45% of mental health apps include crisis resources. This is non-negotiable for recovery apps.

Always-Visible Crisis Access

// Crisis resources should be accessible from EVERY screen
function Navigation() {
  return (
    <nav>
      {/​* Normal nav items */​}
      <CrisisButton className="fixed bottom-20 right-4" />
    </​nav>
  );
}

// Crisis button design
function CrisisButton({ className }: { className?: string }) {
  return (
    <Link
      href="/​crisis"
      className={cn(
        'flex items-center justify-center',
        'w-14 h-14 rounded-full',
        'bg-red-600 hover:bg-red-700',
        'shadow-lg shadow-red-600/​30',
        'text-white',
        className
      )}
      aria-label="Crisis resources"
    >
      <Phone size={24} />
    </​Link>
  );
}

Onboarding Safety Plan Step

// Include safety planning in onboarding, but make it optional
function SafetyPlanStep() {
  return (
    <div className="space-y-4">
      <h2>Your Safety Network</​h2>
      <p className="text-gray-600">
        Having support contacts ready can make all the difference.
        This is optional—you can set this up anytime.
      </​p>

      <EmergencyContactInput
        label="Emergency Contact"
        placeholder="Someone who can help in a crisis"
      />

      <SupportPersonInput
        label="Support Person"
        placeholder="Sponsor, therapist, or trusted friend"
      />

      <div className="flex gap-2 mt-6">
        <button className="btn-secondary flex-1" onClick={handleSkip}>
          Set Up Later
        </​button>
        <button className="btn-primary flex-1" onClick={handleSave}>
          Save Contacts
        </​button>
      </​div>
    </​div>
  );
}

Recovery Program Selection

Inclusive Multi-Selection

Support multiple recovery pathways without judgment:

const RECOVERY_PROGRAMS = [
  { id: 'aa', name: 'Alcoholics Anonymous', short: 'AA', color: 'bg-blue-500' },
  { id: 'na', name: 'Narcotics Anonymous', short: 'NA', color: 'bg-purple-500' },
  { id: 'cma', name: 'Crystal Meth Anonymous', short: 'CMA', color: 'bg-pink-500' },
  { id: 'smart', name: 'SMART Recovery', short: 'SMART', color: 'bg-green-500' },
  { id: 'dharma', name: 'Recovery Dharma', short: 'Dharma', color: 'bg-amber-500' },
  { id: 'ha', name: 'Heroin Anonymous', short: 'HA', color: 'bg-red-500' },
  { id: 'oa', name: 'Overeaters Anonymous', short: 'OA', color: 'bg-teal-500' },
  { id: 'other', name: 'Other/​Multiple', short: 'Other', color: 'bg-gray-500' },
];

// UI should allow multiple selections
function ProgramSelection({ selected, onChange }) {
  return (
    <div className="grid grid-cols-2 gap-3">
      {RECOVERY_PROGRAMS.map((program) => (
        <ProgramCard
          key={program.id}
          program={program}
          isSelected={selected.includes(program.id)}
          onToggle={() => toggleProgram(program.id)}
        />
      ))}
    </​div>
  );
}

Onboarding Flow Architecture

State Management

interface OnboardingState {
  currentStep: number;
  completedSteps: string[];
  selectedPrograms: string[];
  meetingPreferences: {
    formats: ('in-person' | 'online' | 'hybrid')[];
    days: string[];
    times: ('morning' | 'afternoon' | 'evening')[];
  };
  safetyContacts: {
    emergency?: string;
    support?: string;
  };
  skippedSteps: string[];
}

// Persist across sessions
function useOnboardingState() {
  return useLocalStorage<OnboardingState>('onboarding', defaultState);
}

Step Navigation

function OnboardingWizard() {
  const [state, setState] = useOnboardingState();
  const currentStep = STEPS[state.currentStep];

  const goNext = () => {
    setState(prev => ({
      ...prev,
      currentStep: Math.min(prev.currentStep + 1, STEPS.length - 1),
      completedSteps: [...prev.completedSteps, currentStep.id],
    }));
  };

  const goBack = () => {
    setState(prev => ({
      ...prev,
      currentStep: Math.max(prev.currentStep - 1, 0),
    }));
  };

  const skip = () => {
    setState(prev => ({
      ...prev,
      skippedSteps: [...prev.skippedSteps, currentStep.id],
    }));
    goNext();
  };

  return (
    <div className="min-h-screen flex flex-col">
      <ProgressIndicator
        current={state.currentStep}
        total={STEPS.length}
        completedSteps={state.completedSteps}
      />

      <main className="flex-1 p-4">
        <CurrentStepComponent {...currentStep} state={state} setState={setState} />
      </​main>

      <footer className="p-4 border-t border-leather-700">
        <div className="flex gap-3">
          {state.currentStep > 0 && (
            <button onClick={goBack} className="btn-secondary flex-1">
              Back
            </​button>
          )}
          {currentStep.skippable && (
            <button onClick={skip} className="btn-text">
              Skip
            </​button>
          )}
          <button onClick={goNext} className="btn-primary flex-1">
            {state.currentStep === STEPS.length - 1 ? 'Get Started' : 'Continue'}
          </​button>
        </​div>
      </​footer>
    </​div>
  );
}

Micro-Interactions

Entry Animations

// Staggered entrance for lists
function StaggeredList({ items, renderItem }) {
  return (
    <div className="space-y-3">
      {items.map((item, index) => (
        <div
          key={item.id}
          className="animate-fade-in-up"
          style={{ animationDelay: `${index * 100}ms` }}
        >
          {renderItem(item, index)}
        </​div>
      ))}
    </​div>
  );
}

Carousel Navigation

// Swipe gesture support for mobile feature tours
function useSwipeNavigation({ onNext, onPrev, threshold = 50 }) {
  const [touchStart, setTouchStart] = useState<number | null>(null);
  const [touchEnd, setTouchEnd] = useState<number | null>(null);

  const onTouchStart = (e: React.TouchEvent) => {
    setTouchEnd(null);
    setTouchStart(e.targetTouches[0].clientX);
  };

  const onTouchMove = (e: React.TouchEvent) => {
    setTouchEnd(e.targetTouches[0].clientX);
  };

  const onTouchEnd = () => {
    if (!touchStart || !touchEnd) return;
    const distance = touchStart - touchEnd;
    if (distance > threshold) onNext();
    if (distance < -threshold) onPrev();
  };

  return { onTouchStart, onTouchMove, onTouchEnd };
}

Accessibility Requirements

WCAG AA Compliance

• Contrast: 4.5:1 for text < 18px, 3:1 for text >= 18px
• Touch targets: Minimum 44x44px
• Focus indicators: Visible outline on all interactive elements
• Screen readers: Announce step changes with aria-live

Reduced Motion

@media (prefers-reduced-motion: reduce) {
  .animate-fade-in-up,
  .animate-slide-in {
    animation: none;
    opacity: 1;
    transform: none;
  }
}

Testing Checklist

Functional Testing

• All steps can be completed
• All steps can be skipped
• Back navigation works
• Progress persists across sessions
• Swipe gestures work on mobile
• Keyboard navigation works

Accessibility Testing

• Screen reader announces step changes
• All interactive elements have labels
• Focus order is logical
• Color contrast meets WCAG AA
• Touch targets are 44x44px minimum

Performance Testing

• Initial load under 2 seconds
• Step transitions under 300ms
• No layout shifts during animations
• Works offline after first load

Emotional Testing

• Language is non-judgmental
• Skip options are clear
• No pressure tactics
• Crisis resources visible
• Privacy messaging clear

References

See /​references/ for detailed guides:

• competitor-analysis.md - I Am Sober, Nomo, Sober Grid patterns
• wellness-patterns.md - Headspace, Calm, Daylio insights
• crisis-integration.md - Emergency resource best practices